

Our Brand
The Research Institute of St. Joe's Hamilton maintains a library of digital branding assets available for researchers, as well as guidelines on how to use our branding.
Jump to:
Check out our Fall 2022 Zoom Background Booster Pack on our Flickr page! Download any images that you wish to use for your virtual background.
Our Name
In business contracts, we are formally known as Research St. Joseph's – Hamilton (RSJ–H or RSJH).
In everyday use and on social media, we use the name The Research Institute of St. Joe's Hamilton, The Research Institute of St. Joe's, or simply The Research Institute, depending on the context. Note that only our formal business name uses "Joseph's," whereas all other forms use "Joe's."
Variations that mix naming elements of RSJH and St. Joseph's Healthcare Hamilton are not correct. Here are some examples of how not to refer to us:
- The Research Institute of St. Joseph's Hamilton
- The Research Institute of St. Joseph's Healthcare
- St. Joseph's Research Institute
- St. Joseph's Healthcare Research Institute
- The Research Institute at St. Joe's/St. Joseph's
Our Templates
- RSJH Slide Presentation - 2019 PowerPoint Template (16:9 aspect)
- RSJH & SJHH Co-branded PowerPoint Template (4:3 aspect)
- RSJH Letterhead - Word Template
Our Logos
The Research Institute's logo is comprised of the words "The Research Institute of St. Joe's Hamilton" in white over a green square with the upper left and lower right corners rounded. This logo is offered here as a PNG file in two different sizes. Unless you require the logo for a print design, it is recommended to use the digital/web resolution version.
The logos that represent each of the five research pillars contain a white symbol over a colour-themed circle. There are versions with and without an outer ring of text that contains the name of the pillar. When the five pillars are presented together, they should always appear in the same order: 1) Mental Health & Addiction, 2) Lungs & Chest, 3) Father Sean O'Sullivan Research Centre, 4) Kidney, 5) Genitourinary.
Do not alter, add, or remove any elements of the logo. Do not change the aspect, typeface, colours, or proportions of the logo. Avoid using cluttered or busy backgrounds. Try to keep some white space between the logo and any others, as well as the edges of your design or other elements.
Name | Logo | Download Links (PNG Format) |
The Research Institute |
|
|
St. Joseph's Healthcare Hamilton and The Research Institute of St. Joe's – Dual Combined Logos | ![]() |
Transparent PNG |
Mental Health & Addiction |
|
|
Lungs & Chest |
|
|
Father Sean O'Sullivan Research Centre (FSORC) | ![]() |
|
Kidney | ![]() |
|
Genitourinary | ![]() |
Our Colours
The exact colour codes are presented below. Many software applications, such as Microsoft PowerPoint, have a colour picker or eyedropper tool that can be used to copy the colour from the logo images. These are less exact, but will be sufficient for almost all cases. These colour codes are built-in to the RSJH PowerPoint Template (available above).
Note: Web colour codes contain letters A-F and numbers 0-9 only.
Name | Colours |
The Research Institute |
"Observatory Green" RGB: 0 / 139 / 119 Web: #008b77 |
Mental Health & Addiction |
"Persian Green" RGB: 0 / 180 / 147 Web: #00b493 |
Lungs & Chest |
"Cerulean Blue" RGB: 0 / 167 / 225 Web: #00a7e1 |
Father Sean O'Sullivan Research Centre (FSORC) |
"Robin's Egg Blue; Teal" RGB: 0 / 187 / 190 Web: #00bbbe |
Kidney |
"Olive Green; Yellow-Green" RGB: 174 / 178 / 78 Web: #aeb24e |
Genitourinary |
"Wisteria; Purple" RGB: 165 / 122 / 191 Web: #9966cc |
Photos
Check back soon! We'll be adding some of our most requested photos. Many of our photos are also available for use (CC-BY-ND) on our company Flickr page.
Other Brand Elements
To obtain brand elements for St. Joseph's Healthcare Hamilton, please contact Public Affairs (publicaffairs@stjoes.ca).
- E.g. The Hospital logo, brand guidelines, etc.
For logos belonging to various research centres, groups, and institutes, please contact the Research Communications Officer (researchinstitute@stjoes.ca).
- E.g. Logos for the Firestone Institute for Respiratory Health (FIRH), Peter Boris Centre for Addictions Research (PBCAR), Urologic Cancer Centre for Research & Innovation (UCCRI), etc.
For McMaster University brand elements and guidelines, please visit brand.mcmaster.ca.
- E.g. Logos for the Faculty of Health Sciences, departments, divisions, etc.
- A MacID is required to download elements from McMaster's brand library.